The iconic Outside Lands windmills are very different this year. here’s why

Fans gather under the Windmill on day one of the Outside Lands Music Festival in Golden Gate Park. Photo: Jessica Christian/The Chronicle

Fans arriving early at Outside Lands 2022 were surprised as organizers changed the design of the festival’s iconic windmill for the first time in more than a decade.

The double arched wooden windmills that stood in the middle of the Golden Gate Park polo field across from the main stage of the three-day concert have been replaced with a solitary glass and steel windmill.

This modern, simplified version of the structure – which had served as a meeting point and backdrop for countless photos over the years – no longer bears the Outside Lands logo and, although larger, did not appear to have the same gravitational pull for the festival. participants on the first day of the festival, which takes place until Sunday, August 7.

“I was pretty disappointed because I thought they were pretty iconic,” said Sean Morrow of San Diego, who has attended the festival nearly a dozen times.

But promoters said there was a practical reason for the change.

“While we have immense affection for the old windmill arch, years of weather forced us to remove it,” Guillaume Irons, director of creative production at the festival, told The Chronicle. “Since it has been an integral and iconic part of the festival since its inception, I thought it was only fitting to reach out to our friends at One Hat, One Hand – an amazing collective of artisans and makers – who have made their debut as a unit with these windmills nearly 14 years ago to the day.

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The Old Windmill on the polo field at the Outside Lands Music Festival in Golden Gate Park. Photo: Jason Henry/Special For The Chronicle 2012

The Outside Lands team designed the initial concept not only to pay homage to the famous Dutch windmills in Golden Gate Park, he said, but also to incorporate physical festival elements into the new design.

“The idea was to try to take every element – ​​metal, wood, light, truss, floor – that goes into every other on-site experience or activation and reflect and refract it for the fans,” said Let’s go.

A major difference is that the new windmill will light up at night.

“One Hat took this concept and executed it beautifully, helping us refine and creatively design the idea to make it as impactful and effective as possible,” he said. “David Weiner came on board with enthusiasm to design all the internal and external lighting and had fun programming it over the past week to bring it into conversation with our main stage facade and lighting design Polo as a whole.”

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The new windmill at the Outside Lands Music Festival. Photo: Jessica Christian/The Chronicle

Irons realizes that some fans might not embrace it at first sight, but he’s confident that it will become an integral part of Outside Lands like its predecessor.

“We know fans loved the old windmills just like us, but we hope they see this new structure as a love letter to this festival and the park we call home,” he said. declared. “It was really important to partner with local artists to bring it to life, and even more significant that it could come full circle and perform again with One Hat, One Hand. We hope this is the first of many important works of art that we can deliver to the festival site. »

The new windmill is one of many improvements made to the festival site by producers Another Planet Entertainment. In partnership with the San Francisco Department of Recreation and Parks, a small concrete slab on a section of the field was installed to provide better support for the main stage. Organizers have also expanded several walkways joining Polo Field, Hellman Hollow, Speedway Meadow and Marx Meadow.

The 14th annual festival is expected to attract 75,000 people per day in the park, with Bay Area Pop-Punk Icons green day set to make its festival debut as one of three main headliners on the scene, in addition to rapper Post Malone and Grammy-winning singer SZA. To complete the bill are more more than 90 artists in six stepsincluding Phoebe Bridgers, Jack Harlow, Kali Uchis, Rina Sawayama, Polo & Pan, Pusha T, Dominic Fike, Mac DeMarco and Kim Petras, among others.

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For full coverage of the outer lands, come back with datebook.sfchronicle.com throughout the weekend.

Outer Lands 2022: Friday-Sunday, August 5-7. $175-$4,699. Golden Gate Park, SF www.sfoutsidelands.com



  • Aidin Vaziri


    Aidin Vaziri is the pop music critic for the San Francisco Chronicle. Email: [email protected] Twitter: @MusicSF

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